Epic Change Launches "To Mama With Love"

My friends Stacey and Sanjay at Epic Change have done it again! They've come up with a clever new viral awareness and fundraising campaign to support one of their favorite causes, Mama Lucy Kamptioni and her quest to build a home for children in her village in Tanzania.

Although you may not have heard their name, Epic Change was the force behind "Tweetsgiving," the Twitter-based campaign where participants sent a tweet of thankfulness that generated funding for Mama Lucy's school in Arusha, Tanzania, that now serves over 400 children.

With this new campaign, Epic Change is putting a new spin on Mother's Day.

They've just launched "To Mama With Love," a campaign to honor moms across the globe -- including mine -- and raise funds for one remarkable mama to change the world.

Epic Change hopes to raise $50,000 in just on week -- the campaign runs from May 3 - May 9, 2010 -- to fund a home for 50 children in Arusha, Tanzania.

How can you participate? It's easy. Show your mama you love her by creating a virtual scrapbook or "heartspace" on ToMamaWithLove.org site, including photos, videos, notes, and artwork and make a donation in her honor. (You can even send her a customized ecard with a link to her heartspace.)

In addition, Organic Beauty Now of San Francisco will donate $1 for every tweet (up to 2,000) that mentions #ToMamaWithLove to fund room for two students at the boarding facility.

So what are you waiting for? Show some love for your Mama!

Related articles by Zemanta

• A Journey to Remember (epicchangeblog.org)
• Join Us on an Epic Journey to Tanzania (epicchangeblog.org)
• Looking Back...and Looking Ahead (epicchangeblog.org)
• 10 Tips for Successful Twitter Fundraising (mashable.com)
• TweetsGiving Construction Update from Arusha (epicchangeblog.org)

Your Long-Suffering Audience

The title of this post could be "The companies weren't bad, but their presentations weren't any better."

But I'll go easy. (Hell, I've been guilty too...)

It's not that the presentations were bad, necessarily; well, okay, they were. Yet some had useful information either about the company, the sector, the pain they were addressing, or the solution they proposed. Some even had realistic projections and maybe even a pithy quotable line or two.

Really, I suspect none of the presenters spent sufficient time on their presentations; especially on cutting them. (Wasn't it Pascal who said, he "made this [letter] longer, because I have not had the time to make it shorter"?)

Or thinking through their audiences.

Oh, speaking of audiences: If you're doing a keynote, especially first thing in the morning or just after lunch, do something different. Use your OWN knowledge of the topic to craft your points and don't really on someone's data points or best-selling book to get your message across.

And don't assume that the audience either knows too little or too much about your topic. (Especially after you've ask them who they are. If you're going to ask, you need to adjust accordingly.)

Paul Kedrosky posted some good tips for better presentations (or at least quirkier ones), which has my vote: paulkedrosky.com

And, of course, there is always something worth reading at Presentation Zen.

Before you commit a presentation misdemeanor, consider the alternatives. And respect your audience.