Epic Change Launches "To Mama With Love"

My friends Stacey and Sanjay at Epic Change have done it again! They've come up with a clever new viral awareness and fundraising campaign to support one of their favorite causes, Mama Lucy Kamptioni and her quest to build a home for children in her village in Tanzania.

Although you may not have heard their name, Epic Change was the force behind "Tweetsgiving," the Twitter-based campaign where participants sent a tweet of thankfulness that generated funding for Mama Lucy's school in Arusha, Tanzania, that now serves over 400 children.

With this new campaign, Epic Change is putting a new spin on Mother's Day.

They've just launched "To Mama With Love," a campaign to honor moms across the globe -- including mine -- and raise funds for one remarkable mama to change the world.

Epic Change hopes to raise $50,000 in just on week -- the campaign runs from May 3 - May 9, 2010 -- to fund a home for 50 children in Arusha, Tanzania.

How can you participate? It's easy. Show your mama you love her by creating a virtual scrapbook or "heartspace" on ToMamaWithLove.org site, including photos, videos, notes, and artwork and make a donation in her honor. (You can even send her a customized ecard with a link to her heartspace.)

In addition, Organic Beauty Now of San Francisco will donate $1 for every tweet (up to 2,000) that mentions #ToMamaWithLove to fund room for two students at the boarding facility.

So what are you waiting for? Show some love for your Mama!

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• A Journey to Remember (epicchangeblog.org)
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• 10 Tips for Successful Twitter Fundraising (mashable.com)
• TweetsGiving Construction Update from Arusha (epicchangeblog.org)

Make Loans. Tell Stories. Change the World: Vote for Epic Change on Ideablob

Epic Change is terrific social enterprise started by social entrepreneurs Stacey Monk and Sanjay Patel. I've been watching and supporting Epic Change in various ways over the past year and a half and am exceedingly impressed with their results-oriented, innovative approach.

Readers of the green skeptic know that stories are important to me; in fact, I've written extensively about the power of stories to change the world and have developed and led workshops to help organizations learn how to tell their stories more effectively.

Epic Change helps hopeful people in need share their stories to acquire resources that will improve their lives. They believe that people's stories are assets that can be used as pathways out of poverty. They help people in need share their "epic," true stories in innovative, creative, and profitable ways to help them acquire the financial resources they need to create positive "change" in their communities.

Stacey and Sanjay's story has been told very well in a variety of places such as here and here. And they are leaders in using social media to spread the word about social change.

Now Epic Change has an opportunity to win USD$10,000 through the IdeaBlob competition currently up at idealblob.com.

But this isn't just about winning the money. As with everything I've seen from Epic Change, it's about OUTCOMES.

Epic Change plans to build a technology lab at a locally led primary school in Tanzania so that children, teachers, and parents in the community can access a whole new world of information and enter global conversations by using social media to share their stories online.

Already, the school's founder, Mama Lucy, is blogging on the Epic Change site (Updates from Mama), and even has a Facebook page where she's already posted a note asking folks to begin voting tomorrow.

According to Stacey, they've had "20 great laptops donated and have procured basic software through TechSoup - now we just need to get the computers to Tanzania, build a facility that will also serve as the school's first library, and imaginatively get this remote classroom access to the web."

So, what are you waiting for, got to IdeaBlob.com and vote for Epic Change.



This blog post is part of Zemanta's "Blogging For a Cause" campaign to raise awareness and funds for worthy causes that bloggers care about.

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