26 July 2011

Whole Foods Highlights Creative Solutions to Earth's Pressing Problems

By 2050, the earth will support roughly 9.3 billion people; but creative visionaries around the world are doing their part to secure future access to water, energy, food and living space.

In 1981, Canadian potter Burt Cohen hand-formed a ceramic water filter with local, low-cost materials. Today, the open source model is being used to purify water in over 13 countries, and is expanding its presence worldwide. And, in an effort to eliminate dilution as a water cleaning method, Oregon engineer Mark Owen combined nanotechnology and sunlight to create a low-impact filter that kills contaminants at the source.

Whole Foods is highlighting this and other sustainable innovations in an online series called "9.3," which profiles the radical ideas of creative conservationists. Check out the video:



First Solar was also featured in a recent episode on solar power innovations:



Great to see someone focusing attention on solutions and innovations.


(Disclosure: I hold a long position in First Solar, FSLR.)
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